|
Adsense: Google Searcher
Psychology For The Adsense Publisher by Rudy
Dhondt
Have you ever thought of the fact that the
visitors to your website are always looking for
a solution to solve a problem? Or maybe they are
looking for the opposite, which could mean that
they seek pleasure and try to find information
about a topic they are very passionate about.
No matter what the Internet surfer searches for,
Google will always try to find the website with
the most relevant information to what the surfer
typed in the search bar. The website at the top
of the search results will be the best search
engine optimized website with the most relevant
information.
This means that Google has indexed that website
for that specific search term or keyword phrase.
What does this mean for you as a Adsense
publisher?
1. You will have to optimize your website for a
specific topic, and use specific keywords that
are relevant to that topic in the articles you
publish on your website.
2. If you want to keep the visitor on your
website you will have to provide good quality
content, preferably original self written
articles. Google will find that content and
provide relevant ads.
3. If you optimize your website for Adsense ads
well enough, then visitors that still do not
find what they search for, will hopefully leave
your website by clicking on one of the Adsense
ads.
Optimizing your website for the search engines
and the visitor, will be easier if you always
keep the searcher in mind and if you ask
yourself the following questions:
* If I want to optimize my website for a
specific topic, what does Google want me to
provide for the visitor?
* If I want to optimize my website for a
specific topic, what information does the
visitor want to find?
* In case the visitor does not find the
information. Can I use this to my advantage by
optimizing the layout of my website?
The above described can only be achieved by
doing thorough research prior to the creation of
the website. Google will reward you for
delivering quality information and will give
your website a high rank in the search results.
Always remember that if you keep the visitor in
mind, creating quality Adsense websites will be
so much easier.
|
